Over the past few years, the revenue of sustainable coffee has continued to climb – driven by a consumer need to be more conscious of their purchasing decisions.
Because of this, we’ve started to see more options for single-origin coffee labels; offering high-quality and ethically sourced coffee beans.
What Does “Single Origin” Coffee Mean?
Single-origin coffee refers to a batch of coffee beans that were all grown within the same geographic location, such as Kenya or Ethiopia. As it’s not a blend of different types of coffee, the taste is typically bolder and more consistent than other alternatives.
Why is Single-Origin Coffee Better?
Typically, brands that sell single-origin coffee are held accountable for the sustainability of their source.
Rather than blending beans from a mix of geographical locations (where corruption could be present at any farm or where farming methods may be uncontrolled), they can pay more attention to the specifics of their supply chain – caring for the farmers that work for them.
That’s not all.
Lots of caffeine addicts believe single-origin coffee just tastes better, with a delicious aroma that’s not easy to forget.
The Importance of Buying Sustainable Single-Origin Coffee
Sadly, for many years, there has been unfair treatment of workers in the coffee trade.
They are forced to work long hours in the baking sun for very little pay, keeping them trapped in a cycle of poverty.
Instead of buying the cheapest option on the shelf, buying sustainable single-origin coffee that’s Fair-Trade ensures that you’re not only protecting the planet… but also its people.
Understanding Sustainable Coffee Farming Practices
Every day, organisations like the Rainforest Alliance are championing sustainability in the coffee industry.
By not only encouraging businesses to make more responsible decisions but by actually holding them accountable for their actions, a big difference is being made.
Economically, sustainable coffee sales have:
- Reduced the pay gap between farmers of a different gender.
- Supported small-scale business owners.
- Increased wages in economically vulnerable locations.
Socially, sustainable coffee sales have:
- Enforced the restrictions on child labour.
- Given local communities a voice.
- Improved the lives of farmers across the world.
Environmentally, sustainable coffee sales have:
- Ensured farms are being looked after to grant generations of use.
- Decreased the trade’s participation in deforestation.
- Implemented long-term conservation programs to protect native species.
Due to this, bit by bit, a better world is being made. By buying single-origin and sustainable coffee, you are directly contributing to a brighter future.
The Rise of Sustainable Coffee Brands
With consumers more aware of the importance of sustainability in the coffee industry, brands like Di Stefano are championing a social cause.
By selling ethically sourced single-origin coffee to consumers, we’re enabling your participation in making a socially, economically, and environmentally friendly purchasing decision.
Di Stefano is a proud partner of ReForest Now, a charity that supports the restoration of critically endangered rainforests in Australia. Shop with us today to drive positive change in the industry and beyond.
